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What we've done
Work we've done so far for others.
Here's a collection of work that Oisin and the team have done for previous clients and employers.
Carbon Responsible: Content Writing
In 2025 we created and launched Carbon Responsible's State of the Industry Report, looking at the emissions of the fashion industry. We have also run the day-to-day of the LinkedIn account, and worked on personal branding for individuals within the business.
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Beams: Content consulting
During 2024 we lead on sustainable renovations company, Beams' paid campaigns across Pinterest, created SEO content for site and launched their monthly newsletter.
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Furbnow: Content consulting
During 2023 we worked with Furbnow, the one-stop-home-retrofit-shop, to grow and engage their audience. We've lead on the delivery of lead magnets, blogs posts, email comms, case studies and landing pages. We target both the B2B industry of retrofitters and the D2C channel of homeowners and landlords.
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Founders Factory: Brand and Content Strategy
Oshcomm has worked with Founders Factory across a number of its startups, providing market research, brand guidelines, a strategy for the coming months and delivering content across site, social and email during that period. Businesses in their studio include, Furbnow (home retrofit), Freebird Club (travel site) and Bundant (home storage).
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Quantico: Marketing Emails
Creating an email sequence ahead of a new product launch requires lean, effective copy. You need to have a single message and call to action as well as an identifiable tone of voice. Over the course of 10 emails I set the backdrop for a new FinOps academy from Quantico, and message by message encouraged signups to the academy and their launch party.
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Turing Fest: Thought Leadership
Thought leadership is an important top funnel magnet for awareness and consideration. For tech festival Turing Fest, which brings together some of the leading lights in the B2B tech space, I developed several thought leadership pieces that showed their expertise and encouraged newsletter signups.
Utility Warehouse: Social media management
For many businesses it's hard to create a cohesive plan for social content simply because social moves at such a fast rate and along with other business needs. For Utility Warehouse I worked with the marketing team to produce a sustainable content machine that supported the company's broader goals of growth and engagement.
WGMI: Brand Relaunch
Reworking the entire website for a brand during its relaunch is a fine balancing act. Here I worked on Web3 community and token, We're Gonna Make It's website. This was critical in defining what the community stood for and how it worked, capturing the brand personality along the way.
Earnr: SEO Optimised Blog Writing
Creating a catalog of searchable web content can really drive your growth. I've worked with fintech, Earnr for several months creating SEO optimised blog posts each week, establishing their voice in the freelance finance industry.
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Rightmove: Social Media Strategy
Understanding your brand personality, whether you're a startup or an established company, is important when positioning yourself in the fast changing world of social. Here I worked with Rightmove on their tone of voice, ran an audit of their content, and developed their content pillars and strategy.
Bulb: Product Launch
Every product launch requires well written copy to carry the message and make sometimes complex offerings, simple and consumer friendly. While running the community site for a unicorn scale-up, I was responsible for all announcements to their following. This is an example of a consumer friendly tone of voice that helps deliver the message and the context. The success of a product launch can really depend on the way it's communicated, which is why it's important to have a writer who can effectively relate it to your audience.